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Privacy policy

Privacy Policy

Last updated: 16 February 2024

This Privacy Policy outlines how 11 : ACE ("we", "us", or "our") collects, uses & discloses your personal information when you visit or interact with www.11-ace.com (the "Site") or use our services (collectively, the "Services"). By accessing or using the Services, you agree to what is described below. If you do not agree, please refrain from using the Services.

We may update this Privacy Policy periodically to reflect adjustments in our operations or applicable regulations. When we do, we will update the "Last updated" date & publish the revised version here.


Personal Information We Collect

We collect information directly from you, automatically from your interaction with the Services, & through third parties. The type of information depends on how you engage with the Site.


Information You Provide

  • Contact info: name, address, phone, email

  • Order details: billing/shipping info, payment confirmation

  • Account info: username, password, security questions

  • Shopping activity: items viewed, added to cart or wishlist

  • Customer support: messages you send through the Services

Certain features may require you to submit information - if you choose not to, some features might not work properly.


Information Collected Automatically

We collect usage data via cookies & similar tools, including:

  • Device & browser details

  • IP address

  • Site interaction patterns


Information from Third Parties

We may receive data from service providers, including:

  • Shopify (platform provider)

  • Payment processors (e.g., card info for purchases)

  • Ad partners (e.g., Facebook, Instagram, TikTok)

These third parties collect data on our behalf or help us analyze engagement. Their use of your info is governed by their own policies.


How We Use Personal Information

  • Fulfill orders & provide the Services

  • Send updates about purchases, returns or support

  • Improve your experience on the Site

  • Handle customer support

  • Inform you of new releases, editions, or relevant updates via email, text, or advertising platforms

  • Detect & prevent fraud or malicious activity


Cookies

We use cookies to:

  • Power core functionality

  • Save preferences

  • Analyze user behavior

  • Tailor ads & promotions

Shopify cookies may also be involved - more info here: https://www.shopify.com/legal/cookies

Most browsers accept cookies by default, but you can adjust your settings. Disabling cookies may affect performance or limit functionality.


How We Share Information

We may share your information with:

  • Vendors who help run our Services (e.g., shipping, support, data tools)

  • Marketing platforms (e.g., Shopify, social media ad partners)

  • Affiliates within our company

  • In legal situations or business transitions (e.g., mergers)

We’ve shared the following types of data in the past 12 months:

  • Identifiers (e.g., contact details)

  • Commercial data (e.g., order history, support requests)

  • Network activity (e.g., usage patterns)

We do not use or disclose sensitive personal information to infer characteristics about you.

We may disclose information for advertising purposes through platforms such as Facebook, Instagram, TikTok & Shopify Audiences, in accordance with applicable law.


User Content

If you submit reviews or public content, it may be seen by anyone. We can’t control how others use that information.

Third-Party Links

We may link to sites we don’t control. Those sites have their own privacy terms, which we encourage you to read. Our inclusion of links doesn’t equal endorsement.


Children

Our Services are not directed toward children. We do not knowingly collect, sell, or share personal information from individuals under 16. If you believe a minor has provided us with personal information, please contact us so that we may delete it.


Security & Retention

No system is fully secure, & we can’t guarantee absolute safety.

We retain data as needed to operate the Services, meet legal requirements, resolve disputes, or enforce agreements.


Your Rights

Depending on your jurisdiction, your rights may include:

  • Access to your data

  • Correction of inaccuracies

  • Deletion of your information

  • Receiving a copy of your data

  • Opting out of data sharing, sales, or targeted advertising

To exercise these rights or for any questions regarding this Privacy Policy, please contact: Info@11-ace.com.